Listen to Greg Fischer. He's a Smart Guy.
I know that’s kinda flip, but he really is smart. And he knows about lots of real estate things outside of selling. And he doesn’t suffer fools or trade on B.S. or gimmicks. So he won’t try to sell you a shiny penny.
Read his latest (November 5th) note called Things That Won’t Change for Agents Next Decade where he tells agents that no matter what, marketing and transaction management are here to stay and drops a few other “get real and get busy” messages.
And if you notice he also works for West + Main, know that he works for West + Main HOMES, a funky-fresh indie brokerage in Denver. We’re not the same company, but I admired their look so much, their awesome owners let me license their branding for use for a Transaction Management company.